Track, record and recycle missed calls, and get real-time call analytics – all in one easy-to-use, plug-and-play system
Most businesses use analytics tools to determine which digital marketing campaigns deliver the highest quality leads and offer the best ROI.
Yet many don’t feel the need to have the same kind of highly detailed, actionable data about their phone calls.
When you include call tracking as part of your marketing strategy it gives you the chance to collect actionable data from inbound callers. You can then use this to optimise your marketing, sales, and support efforts, and increase conversions even further.
Because even in our highly digital world:
of all search-related conversions happen over the phone.
of businesses consider phone calls their most valuable, highest quality source of leads.
of customers prefer to make a phone call instead of online contact.
By analysing the data of each call, you learn what made your prospective customer pick up the phone in the first place.
So you can replicate what works, tweak what doesn’t, and drive more calls to your business.
Every marketing source - website, social media pages and/or ads, Google listing etc. - is assigned its own unique, trackable number.
Your process stays the same - your phone rings and is answered as if the calls were made directly to that number.
The origin of the lead is tracked, so you can optimise high-converting campaigns and reduce spend on lower-performing sources.
All missed calls are logged. You receive a notification with the caller’s number, and the caller receives an SMS saying you have recorded their details and will call them back.
All calls are recorded, and all activity displayed in real time for you to access whenever you like. Dashboard navigation is easy and fully customisable.